SEO
SEO Audit Checklist
Score your website across 30 critical SEO factors. A Auckland clinic owner running this before calling us discovered 11 unchecked items — missing schema, no alt text on images, and a broken canonical tag on their homepage. That kind of clear gap list is what this tool gives you. Check off items in technical SEO, on-page optimization, content quality, link building, and local SEO. The final score tells you exactly where your site is bleeding rankings and where the quick wins are — so you walk into any agency conversation already knowing your numbers.
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Performance
Website Speed Impact Calculator
Find out how much a slow website is really costing you. A Auckland e-commerce store with a 5-second load time and 8,000 monthly visitors ran this and saw they were losing an estimated 1,800 visitors a month to bounce — before a single product page even loaded. Enter your current load time, bounce rate, and monthly visitors to see estimated lost visitors, revenue impact, and the exact milliseconds worth shaving off first. The output is a business case, not just a tech score — useful when you need to convince a CFO or a co-founder that the site rebuild is not optional.
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Social Media
Social Media Post Generator
Create engaging social media posts in seconds. Think of a Auckland textile exporter who needs to post on LinkedIn every Tuesday but spends 45 minutes staring at a blank page — this tool kills that blank-page problem. Pick your platform, choose a tone (professional, casual, bold), select a topic, and get a ready-to-customize post for Instagram, LinkedIn, Twitter, or Facebook. The output is a starting draft with hooks and structure, not a finished post — that last 20% where you add your own voice is what makes it land.
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Paid Ads
Google Ads Budget Calculator
Plan your Google Ads spend with confidence. A real estate developer in Auckland wanted 50 qualified leads a month. Before spending a dollar, this calculator showed them they needed roughly NZ$12,000/month given the CPC in their keyword set — not the NZ$3,000 they had budgeted. That reality check saved them from a campaign that would have burned out in week two. Enter your industry, target leads per month, and average cost-per-click to get a clear picture of your required budget, expected click volume, and estimated cost per lead. The numbers come from real campaign benchmarks, not guesses.
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Analytics
Marketing ROI Calculator
Measure the true return on your marketing investment. A Auckland B2B software firm was spending NZ$80K/month on content but had never run the numbers. They punched in spend, leads, close rate, and deal size — and saw a 340% ROI they had no idea existed. That clarity also showed them their cost-per-acquisition was lower than their direct sales channel. Input your monthly spend, leads generated, conversion rate, and average deal value. You get back ROI percentage, cost per lead, and cost per acquisition — three numbers that should live on every founder's dashboard.
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SEO
Meta Tag Generator
Create optimized meta tags for any web page. A restaurant in Auckland's Ponsonby had a title tag that read "Home | Bistro" — 11 characters out of a possible 60, with zero keyword signal. Took two minutes with this tool to rewrite it and see exactly how it would render in Google before touching any code. Enter your page title, target keyword, description, and URL to preview your live Google search snippet and generate the exact HTML to paste into your site. The character counters and live preview mean you stop guessing whether your title will truncate in results.
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